Check out the OC Weekly Article about our store's Fund Raising Campaign
Dr. Freecloud's Record Shoppe Turns to Pledge Money for Survival
With Record Store Day fast approaching, it's probably a good time to highlight a local house of wax that could use some saving. This month, Dr. Freecloud's Record Shoppe--one of the last OC dens of avant garde electronica--is hosting a pledge drive to help keep their doors open. The Fountain Valley store ripped a page from the public radio playbook and started an Indiegogopledge drive on March 1 to help raise money for inventory, cover bills and enough rent to stay afloat for a couple months. So far, the drive--which ends on April 15--has garnered the business a little over $,4000 of its $14,500 goal. With less than two weeks to go, time is undoubtedly of the essence. The struggle to say open in the face of shrinking vinyl profits and customer loyalty sounds all too familiar in the world of mom and pop record shops (er, shoppes). But owners Ron Dedmon (aka Ron D Core) and his wife Helen Liang see the store's financial battles as a fight to save one of last sources of EDM vinyl in OC.